Many people enrol with the UX Design Institute to break into UX.
But for Laura Torrents Ribas, already an experienced Digital Transformation Leader at a leading tech company, the goal was different.
With years of experience across web and product design, digital marketing and digital transformation, Laura wanted to strengthen the foundations she’d built throughout her career while embracing the latest UX methodologies and AI-powered workflows.
By completing the Professional Diploma in UX Design and the Certificate in AI Fundamentals for UX that’s included with the programme, she gained a fresh perspective on user-centred design, one that’s ready for the future of the industry.
Why experienced designers never stop learning
Technology, user expectations and AI are transforming the way designers work.
For Laura, stepping back into a learning mindset meant refining her existing expertise and ensuring her skills kept pace with the evolving world of UX.
Stepping back into a learning mindset when you already have industry experience can be a challenge, but it’s incredibly rewarding.
Over six months, Laura bridged her university education and years of professional experience with today’s UX best practices, giving her a renewed confidence in her design process.
A structured approach to modern UX
One of the biggest benefits of the programme was its practical, step-by-step approach to the UX process.
Rather than simply learning new concepts, Laura worked through each stage as though she were delivering a real client project, strengthening existing skills while adopting modern UX methodologies.
The entire course is perfectly structured around each stage of the UX design process, allowing me to work through every scenario as if it were a real-world project.
The combination of self-paced video lessons and live online classes helped Laura:
- Refresh her UX foundations: Strengthen core UX principles using modern frameworks and best practices.
- Improve prototyping skills: Rebuild confidence creating interactive prototypes in Figma.
- Develop stronger user research: Practice usability testing using structured UX methodologies.
- Integrate AI into UX workflows: Learn practical AI tools to support research, ideation, and design more efficiently.
The AI component of the curriculum was incredibly beneficial, providing me with highly relevant, modern tools. The hands-on approach of the diploma was incredibly valuable, as it gave me the space to adapt to new methodologies while seamlessly refreshing my established skills.
Looking ahead with a fresh UX perspective
As a Digital Transformation Leader at a well-known technology company, Laura understands how quickly the digital landscape evolves.
For her, investing in the Professional Diploma in UX Design was an opportunity to keep her skills current, strengthen her existing expertise and embrace modern UX methodologies and AI-powered ways of working.
I look forward to applying this refreshed and user-first mindset directly to my future roles, as I believe these skills are highly transferable and can be applied across different areas.
Ready to approach challenges through a fresh UX lens?
Learn more about the Professional Diploma in UX Design and discover how it can help you build modern, user-centred design skills, whether you’re starting your UX career or taking your existing expertise to the next level.
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Inspired by Laura’s journey? Explore more stories from graduates who are putting their UX skills into practice:
- A short interview: Meet Marina, from psychology student to Senior UX/UI Designer
- UX Success Stories from Recent Graduates
- Meet Alaa: From Banking to Building Global Experiences as a Senior UX Architect